We are fashion hunters living in Milan, Italy. We are fascinated by the Italian style, and we have traveled throughout Italy to find genuine craftsmen, and here we would like to share our passion and promote Italian look and lifestyle.
The products you will find in our store are researched by us throughout Italy and carefully selected for the top quality.
Made in Italy design is produced and handmade by wonderful Italian Artisans.
In the times of mass-market productions, the famous high fashion brand is equal to the top quality. However, our Artisans are often the real craftsmen behind those big brands. Some of them have decided to create their own small brand eliminating all the intermediaries of big production houses but maintaining the same top quality of their products.
We very much appreciate their manual craft, the highest quality, attention to each detail, strive for perfection, and passion they demonstrate when producing shoes, bags, designer clothes, or accessories. Their brands are rare to find anywhere else, but their products are equal to the most famous Italian brands.
If you are looking for excellence but are not linked to a famous brand's emblem, you are in the right place!
You can also contact us for a piece of fashion advice whenever you have an important night out, meeting, or simply being updated on the trends. We always have up-to-date news by going to the fashion fairs here in Italy and looking to translate the latest street style that is not the same as you see on fashion tv. .
Pop fashion Italy team